Marketing

Social Media Manager

Bengaluru, KA   |   Full time

PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with a 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.


We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.


Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.


We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.


As part of our team, you will:


  • Develop and implement social media brand strategies, campaigns, and plans to build brand/company awareness

  • Optimizing copy and landing pages for search engine optimization

  • Performing ongoing keyword research including discovery and expansion of keyword opportunities

  • Oversee day-to-day management of campaigns and ensure brand consistency

  • Researching and implementing content recommendations for organic SEO success

  • Create, maintain, and grow new and existing social networks, including Twitter, LinkedIn, Pinterest, YouTube, FourSquare, Instagram, Google+, Facebook, and others

  • Manage company blog and editorial calendar that aligns with social updates

  • Monitor social media progress using web analytic tools

  • Incorporate optimization strategies, analyze data, and research best ways to increase traffic

  • Review the success of campaigns and develop ways to improve.

Desired skills and experience


  • 3 years of experience in a product startup / digital agency

  • Excellent verbal and written/communication skills

  • Hands on experience with paid social media campaigns

  • Bachelor’s degree in marketing, PR, or related field

  • Proven experience in social media management

  • Experience with Hootsuite, Sprout Social, or HubSpot

  • Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)

  • Knowledge of Search Engine Optimization (SEO) best practices

  • Experience with technologies and best practices for web design, web production, and creative design across multiple platforms

  • Experience identifying and creating campaigns for target audience

  • Excellent analytical and time management skills.

Our Core Values

  • We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.

  • We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.

  • We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else are doing. On an individual level, we strive to improve ourselves and always be learning.

  • We match grit with wit: We're creative and resourceful. We find solutions to every problem

...and to further support you, we offer:

  • Excellent health, vision and dental benefits

  • talented, young and motivated team

  • 2x year all-company in-person retreats (fully paid for by us of course)

  • work with a fun team on a product that customers love

  • Share in our organization-wise personal development benefits and leave entitlements

  • Monthly perks reimbursement for Netflix/Amazon Prime

  • Monthly wellness reimbursement

  • Flexible work schedule with work-from-home options

  • A comprehensive tech setup.

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